Video
Fraud Detection in Online Marketing
3 tips on how to increase your performance without any additional costs.
Summary
Did you know that bots account for half of all internet traffic? This affects all verticals from E-commerce to Travel to Finance. Take a look at the bigger picture and one thing is clear: this affects all marketing activities as bots view and click on online ads, burn through digital marketing budgets and skew analytics like GDPR consent and conversion rates.
In this webinar you’ll learn:
- Why bots are coming to your site
- Impact on GDPR consent rates
- 3 tips on how to detect and reduce fraudulent traffic without any additional cost
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“fraud0 detects the bots on our website and helps us to initiate appropriate measures.”
Mark Ngauv
Managing Director / CMO @ RUFF CYCLES
“A single line of code on our website gives us visibility on how much fake traffic we are buying. Transparency and efficiency with fraud0 rocks!”
Lena Heil
Senior Digital Marketing Manager @ Merz Aesthetics
“Great tool to increase performance. Real impact in just a few weeks. No-brainer.”
Alexander Geißenberger
Founder & CEO @ XPOSE360
“Easy to implement cybersecurity software. It helps us in keeping our sales funnel clean by flagging bot-generated leads and stops loading onsite tools.”
Mischa Rürup
Co-Founder @ Usercentrics
“Must have tool for every marketeer. fraud0 is giving us cleansed analytics data on key metrics such as our consent opt-in or invalid traffic rate.”
Tim Schmid
Managing Director @ Avantgarde pmc
“Great software. And interesting to see what a single line of code reveals about the traffic quality on our sites!”
Saif Jarad
Founder & CEO @ Chain Reaction
“Eye opening! Our paid campaigns were hit by 19% of fake traffic. fraud0 gives us back control. Great software.”
Felix Koleber
Co-Founder & CEO @ Levia Blanket
“fraud0 is easy to implement and to use. Awesome team, helps us to protect our audience and placements from bots.”
Martina Rinner
Head of Online Marketing @ Forum Verlag Herkert GmbH
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