“fraud0 detects the bots on our website and helps us to initiate appropriate measures.”
Mark Ngauv
5/5
Managing Director / CMO @ RUFF CYCLES
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The Impact of Bots on the End-Of-Year Business of E-commerce CompaniesLearn everything about the specific challenges companies face from bots during Black Friday and Cyber Monday (BFCM) and the end-of-year shopping season, the resulting impact, and approaches to counteract these threats.
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AI Bot & Ad Fraud Detection for all your channels
Get full transparency about your invalid & real human traffic as well as fraudulent programmatic interactions. Improve your digital marketing performance by reducing fraudulent ad impressions and fake ad clicks.
- 7 days free trial
- no credit card required
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Trusted by leading advertisers and brands
Get full transparency
about fake clicks & impressions
0
%
of global traffic originates from bots
0
%
of all ad clicks are invalid
0
%
of all ad impressions in 2022 were invalid
aggregated data eMarketer, WSJ, Group M, Juniper Research, Dr. Augustine Fou, fraud0.com
We help you to block fake clicks and fraudulent impressions
Make sure your ads are only viewed and clicked by real human users.
Identify unwanted traffic
Using real-time AI technology, our engine analyzes all traffic coming to your website. Our enterprise solution is even able to measure most of your delivered ads.
Get full transparency over 100% of your traffic
Unlike your analytics tool, fraud0 gives you a holistic 100% overview of your onsite traffic as well as a transparent view of fake and real human traffic.
Automatically detect fraudulent interactions
- Malicious Botnets
- Scrapers
- Fake Impressions
- Fake Users
- Proxies
- Automation Tools
fraud0 Enterprise
Measure your ads with our ad verification solution
- Detect fraudulent impressions on websites & apps
- Ensure you ads are seen by real people in the right Geo
- Protect your brand reputation
Clean your consent data from bots
Keep your CMP-data free from bots and have real insights into your consent rates. In partnership with Usercentrics, we provide bot-free opt-in and opt-out data.
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“A single line of code on our website gives us visibility on how much fake traffic we are buying. Transparency and efficiency with fraud0 rocks!”
Lena Heil
5/5
Senior Digital Marketing Manager @ Merz Aesthetics
“Great tool to increase performance. Real impact in just a few weeks. No-brainer.”
Alexander Geißenberger
5/5
Founder & CEO @ XPOSE360
“Easy to implement cybersecurity software. It helps us in keeping our sales funnel clean by flagging bot-generated leads and stops loading onsite tools.”
Mischa Rürup
5/5
Co-Founder @ Usercentrics
“Must have tool for every marketeer. fraud0 is giving us cleansed analytics data on key metrics such as our consent opt-in or invalid traffic rate.”
Tim Schmid
5/5
Managing Director @ Avantgarde pmc
“Great software. And interesting to see what a single line of code reveals about the traffic quality on our sites!”
Saif Jarad
5/5
Founder & CEO @ Chain Reaction
“Eye opening! Our paid campaigns were hit by 19% of fake traffic. fraud0 gives us back control. Great software.”
Felix Koleber
5/5
Co-Founder & CEO @ Levia Blanket
“fraud0 is easy to implement and to use. Awesome team, helps us to protect our audience and placements from bots.”
Martina Rinner
5/5
Head of Online Marketing @ Forum Verlag Herkert GmbH
Who do we block?
With fraud0 your ads are not shown to fraudulent and non-converting sources
Malicious Botnets
A network of computers, smartphones, or IoT devices used to execute malicious attacks.
Low-quality Traffic
Traffic that clicks on your ads but has little or no intention of actually converting. This includes accidental clicks, clicks outside the set region, your competitors etc.
Malicious Publishers
Malicious publishers set up fake websites, fill them with plagiarized content, register them with ad networks, and then direct bot traffic to them.
Proxies
By routing their traffic through private IP addresses, bot developers obscure their location and identity.
Automation Tools
Fraudsters use tools like Puppeteer or Selenium to create bots that automatically visit websites and click on ads.
Scrapers
Malicious bots that scan websites for specific information such as email addresses, phone numbers, inventory details, or pricing data.
Invalid traffic hurts your marketing
in various ways
Fake Ad Interactions
Bots waste your marketing budget by viewing and clicking your ads. This takes spending away from legitimate users and potential customers.
Fake Remarketing
Bots impersonate high-value users including browser history and thus end up in remarketing lists, wasting expensive CPCs.
Fake Audiences
If bots are included when you create your look-alike audiences, your campaigns will continue to be increasingly served to bots.
Fake Optimization
Ad tech algorithms tend to favor ad campaigns that have high click-through rates. However, if these clicks come from bots, your spend on unwanted traffic will gradually increase.
Fake Leads
Bots are now able to fill out forms and thus also profit from cost-per-lead (CPL) campaigns. The result: fake leads in your CRM that cause headaches for your sales team and may even cause compliance issues for you.
Fake CMP Stats
Bots screw your consent statistic – one of the most important metrics for Online Marketers. The average opt-in rate across industries is 60.1%. What would your real human consent look like?
5/5
“fraud0 detects the bots on our website and helps us to initiate appropriate measures.”
Managing Director / CMO @ RUFF CYCLES
5/5
“A single line of code on our website gives us visibility on how much fake traffic we are buying. Transparency and efficiency with fraud0 rocks!”
Senior Digital Marketing Manager @ Merz Aesthetics
5/5
“Must have tool for every marketeer. fraud0 is giving us cleansed analytics data on key metrics such as our consent opt-in or invalid traffic rate.”
Managing Director @ Avantgarde pmc
5/5
“Great software. And interesting to see what a single line of code reveals about the traffic quality on our sites!”
Founder & CEO @ Chain Reaction
5/5
“Great tool to increase performance. Real impact in just a few weeks. No-brainer.”
Founder & CEO @ XPOSE360
5/5
“fraud0 is easy to implement and to use. Awesome team, helps us to protect our audience and placements from bots.”
Head of Online Marketing @ Forum Verlag Herkert GmbH
5/5
“Eye opening! Our paid campaigns were hit by 19% of fake traffic. fraud0 gives us back control. Great software.”
Co-Founder & CEO @ Levia Blanket
5/5
“Easy to implement cybersecurity software. It helps us in keeping our sales funnel clean by flagging bot-generated leads and stops loading onsite tools.”
Co-Founder @ Usercentrics
Real-time AI technology
Using a combination of supervised and unsupervised machine learning models, the system learns how users interact with your website. Anomalous behavior that does not match the specific behavior profile of your website is thus detected in real time and reliably blocked.
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How much of your marketing
is wasted on fake traffic?
1%, 4%, 36%?
1%, 4%, 36%?
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