Enable fraud0 AI Bot & Ad Fraud Detection integration in your Usercentrics admin interface and benefit from bot-free consent statistics.
Basically, bots in your data lead to skewed data conformity, incorrect marketing campaign optimization, and bad business decisions. But bots also waste a large portion of your ad budget and often unnoticeably influence your budget planning, forecasting, funnel optimization and many other factors.
With fraud0’s AI-powered bot & ad fraud detection, you get full visibility into your bot traffic as well as fraudulent interactions of bots with your CMP and ads. Prioritize real people in the future and make important decisions based only on real, valid data.
Create your fraud0 account straightaway through the Usercentrics Admin Interface. In the newly added “Integrations” section, simply choose “fraud0”, and the system will lead you through all the subsequent steps.
Once completed, the fraud0 script, utilized for identifying Invalid Traffic (IVT), will be auto-deployed by the Usercentrics CMP.
Once the fraud0 integration is activated, you can instantly measure the extent of your consent rate adjusted for bot interference, and comprehend the impact of bot traffic on your website and prime marketing channels.
The fraud0 dashboard delivers additional insights into your data: Discover which marketing channels and campaigns are most alluring to bots, enhance your marketing effectiveness, and reduce invalid traffic automatically in real time across all your platforms such as Google Ads, Facebook, Instagram, and many more.