Whitepapers
Unmasking the shadows 2025
This report provides a comprehensive view of invalid traffic, bot activity and ad placement quality across marketing channels.
See what’s hidden: from the quality of website traffic to the reality of ad placements. Insights drawn from billions of data points across our customer base in 2024.
Apr 29, 2025
Unmasking the Shadows: Invalid Traffic 2024
This report provides a comprehensive overview of the invalid traffic and bot landscape across marketing channels and various industries.
Learn everything you need to know about Invalid Traffic in 2024 based on our customers' data. Including a breakdown into marketing channels, industries and much more.
Feb 27, 2024
