“fraud0 detects the bots on our website and helps us to initiate appropriate measures.”
Mark Ngauv
5/5
Managing Director / CMO @ RUFF CYCLES
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Unmasking the Shadows: Invalid Traffic 2024Learn everything you need to know about Invalid Traffic in 2024 based on our customers’ data. Including a breakdown into marketing channels, industries and much more.
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0
%
of global traffic originates from bots
0
%
of companies are targeted daily by bots
0
%
of revenue is lost due to bot attacks
aggregated data eMarketer, WSJ, Group M, Juniper Research, Dr. Augustine Fou, fraud0.com
Invalid Traffic Hurts Your Marketing in Various Ways
Fake Analytics
Bots and invalid traffic infiltrate your analytics data. An incorrect data basis can lead to incorrect decisions.
Fake Remarketing
Bots impersonate high-value users including browser history and thus end up in remarketing lists, wasting expensive CPCs.
Fake Audiences
If bots are included when you create your look-alike audiences, your campaigns will continue to be increasingly served to bots.
Fake Optimization
Ad tech algorithms tend to favor ad campaigns that have high click-through rates. However, if these clicks come from bots, your spend on unwanted traffic will gradually increase.
Fake Leads
Bots can easily fill out forms. The result: fake leads in your CRM that cause headaches for your sales team and may even cause compliance issue for you.
Fake CMP Stats
Bots screw your consent statistic – one of the most important metrics for Online Marketers. The average opt-in rate across industries is 60.1%. What would your real human consent look like?
Protect Your Data from Bots and Make Smarter Data-Driven Decisions
Real Insights
Get a comprehensive overview of all your traffic. Identify the proportion of invalid traffic instantly and understand where it comes from and which channels are most affected.
Real Remarketing
Automatically exclude invalid traffic via IP address from your retargeting campaigns in real time and focus on valid human traffic.
Real Audiences
Automatically exclude invalid audiences with the help of Negative Audience Groups on all your channels such as Google Ads, Facebook, TikTok, LinkedIn and many more.
Real Optimization
Get insights on 100% of your traffic and detect fake traffic at a glance with our analytics suite. Make important decisions based on real, verified data.
Real Leads
Relieve your sales teams by enriching your CRM with information on whether a contact form was sent by a real person or a bot. Work only with data of verified human users in your CRM.
Real CMP Stats
Protect your analytics data from invalid traffic. In partnership with Usercentrics, we provide bot-free consent data.
Protect Your Data and Analytics From Bots and Invalid Traffic
Take back control over your data and try fraud0.
- 7 days free trial
- No credit card required
Rated a
High Performer
Our Customers Love Us
“A single line of code on our website gives us visibility on how much fake traffic we are buying. Transparency and efficiency with fraud0 rocks!”
Lena Heil
5/5
Senior Digital Marketing Manager @ Merz Aesthetics
“Great tool to increase performance. Real impact in just a few weeks. No-brainer.”
Alexander Geißenberger
5/5
Founder & CEO @ XPOSE360
“Easy to implement cybersecurity software. It helps us in keeping our sales funnel clean by flagging bot-generated leads and stops loading onsite tools.”
Mischa Rürup
5/5
Co-Founder @ Usercentrics
“Must have tool for every marketeer. fraud0 is giving us cleansed analytics data on key metrics such as our consent opt-in or invalid traffic rate.”
Tim Schmid
5/5
Managing Director @ Avantgarde pmc
“Great software. And interesting to see what a single line of code reveals about the traffic quality on our sites!”
Saif Jarad
5/5
Founder & CEO @ Chain Reaction
“Eye opening! Our paid campaigns were hit by 19% of fake traffic. fraud0 gives us back control. Great software.”
Felix Koleber
5/5
Co-Founder & CEO @ Levia Blanket
“fraud0 is easy to implement and to use. Awesome team, helps us to protect our audience and placements from bots.”
Martina Rinner
5/5
Head of Online Marketing @ Forum Verlag Herkert GmbH
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